Deloitte is HIRING!

Position : Analyst - Marketing


Work you’ll do -


As a part of the Email marketing and Marketing Automation team, you will:

  • Support the day-to-day delivery of client marketing automation campaign
  • Responsible for supporting the development of campaign processes, best practices, governance and testing requirements, as well as producing asset and reporting template.
  • Delivery and rigorous testing of various campaign elements, including emails, landing pages, forms and automated workflows.
  • Use MA platform knowledge to build campaign assets in line with the project brief.
  • Configure the marketing automation platform to create additional components of the campaign, such as campaign mailing lists, automated flows, web forms or personalization elements within the campaign asset.
  • Carry out quality assurance on all aspects of the finished campaign build in-line with defined processes.
  • Keep the project team informed via timely updates around project process, risks and concerns.
  • Work with the project team to attain client sign off. This may involve managing client amendments, answering client queries and running additional quality assurance processes as required.
  • Manage campaigns in the marketing automation platform, ensuring that automated elements run as expected. Report any issues or concerns in a timely manner.
  • Provide key campaign reporting metrics to the project team as required.
  • Demonstrated initiative, follow-through and problem-solving ability.
  • Project management experience, ability to prioritize and manage multiple projects and work streams simultaneously.
  • Build knowledge around Deloitte & BSO wider business vision, objective & offerings

Shift Timings: 11 AM to 8 PM

Qualifications Required:

  • Bachelor’s degree
  • 1 to 3 years of experience email marketing and marketing automation
  • A proactive, progressive and analytical mindset
  • Ability to multi-task and prioritise across multiple projects
  • Good understanding of wider digital disciplines, including digital analytics, campaign strategy, social media and advertising
  • Knowledge on reporting and data analytics tools such as Google Analytics, Adobe Analytics, Omniture, Eloqua, Tableau will be an added advantage
  • Proficiency in MS Office, specifically MS Word and PowerPoint, especially  MS Excel
  • Knowledge on deploying digital marketing campaigns using our marketing automation platform
  • Preferred Working knowledge of Marketing.
  • Working knowledge of HTML.
  • Excellent analytical, organizational, troubleshooting & strong interpersonal and communication skills.
  • Updated with the latest B2B Marketing Automation best practices.
  • Understanding of CRM systems

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